Teaser Trailer Comparison (Continued)

For further research into trailers, I have chosen three teaser trailers analysing and pointing out the conventions of each.

The first teaser trailer I had chosen to analyse is 'World War Z'



This teaser trailer had the following conventions:

- Production company logo
- Voice over clips
- Shows central protagonist
- Gives a clue to the cause of the storyline
- Impact sounds
- Small clips of action scenes
- Builds up tension by music (slow to fast)
- Not a specific release date
- Only one cut to black

My second teaser trailer is 'Startrek Into Darkness' :



The conventions found in these are:

- Voiceover
- Clips from main parts
- Music over the top
- Lots of cuts to black
- Impact sounds
- Tag lines separated
- Explosions
- Advertisement for previous films
- Production company logo's
- Star names
- Release date
- CGI effects

The third teaser trailer is 'Transformers Dark Of The Moon'



The conventions of this trailer are:

- Production company logo
- Release date
- Cuts to black
- CGI
- Slow pace gradually getting faster along with impact sounds
- Shows main 'protagonist'
- Tag lines
- Credits
- Film name
- Certificate