Part of my project is to create a teaser trailer for an imaginary film, as I have not yet decided on a genre to create my film. I will look at a few different films that have teaser and theatrical trailers, and compare the similarities and differences to help me find the conventions that are specific to teaser trailers.
The first film I am looking at is 'Fast & Furious 6'.
In the first trailer I managed to pick out some key conventions:
- The voice of characters overlaps a scene which grab the audience attention
- The editing is fast pace Hollywood stunts which wow the audience
- There are rememberable quotes which specific main characters say
- Throughout the trailer is full of Hollywood stunts and action
- The production company pops up
- A-List stars are shown (eye candy)
- Release date
- Comical lines
- Tag line in separate stages
- Social media links and the films certificate is shown
- Cuts to black
For the second, longer trailer there are some clear similarities and differences:
- The trailer is much slower rather than fast pace
- There are more quotes from characters
- Much more action scenes and money put into equation
- There are more scenes shown, gibing the film a talking point
- There are more credits
- Extended storyline, more characters are shown
- We get a bigger understanding of characters
- Cuts to black
The clear differences of the two trailers are the length, pace and stunts of the film.
Whereas the similarities are the action scenes shown, quotes and credits in a much shorter version.
The second film I am looking at is 'The Dictator'
In the shorter teaser trailer the conventions I have picked out are:
- Tag lines
- Cuts to images
- Comical clips
- Credits
- More comical clips in a row
- Slow pace
- Name of star
- Website & Social media links
In the longer theatrical trailer the conventions are slightly different:
- Certificate
- Build up of character
- Understanding of storyline
- Website
- Name of star
- Cuts to black
- Longer comical clips
- Audience will be clear
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